Advanced Diploma of Marketing

Duration: 1 year full time

Start Dates: Feb/Jul

Modes of Deliver: Instructor led only

Cost: $15,980

Location: Canberra campus

CRICOS Course Code: 040589A

Credit Transfer Available: 1.5 years of 3 year bacholor degree

This 1 year full time program gives you the tools and skills to be able to manage and assist a business to effectively promote its services and manage the people within the business. This course includes full content from the Diploma of Management, Certificate IV in Business, Diploma of Management and the Advanced Diploma of Marketing. Your subjects will include the following:

  • Communication Skills
  • Using Business Technology
  • Workplace Safety Procedures
  • Presentation Skills
  • Australian Business Law
  • Leadership
  • Financial Reporting
  • Promoting Products and Services
  • Implementing Operational Plans
  • Recruiting Staff and Human Resource Management
  • Managing and Running Effective Teams
  • Marketing Principles
  • Consumer behaviour
  • Promotional strategies

There are 73 competencies in total for the Advanced Diploma of Marketing. You will be assessed continuously throughout the year. Your assingments are marked in the following way: 

  • Competent - high distinction
  • Competent - credit distinction
  • Competent 
  • Not yet competent

Your transcript will have these classifications which is different from a lot of other VET providers who just use the Competent or Not Yet Competent classifications. This grading system is more appealing to employers and universities as they know how well you did, not just that you have the qualification.

If you are looking to continue your studies further, this course can lead to a Bachelor of Management or Bachelor of Commerce degree. You will gain 36 credit points towards a 72 point degree which is the equivalent to 1.5 years.

You'll be able to study 1 year and knock 1.5 years off your University degree!

You can gain your 3 year degree in 2.5 years - 1 year at ABA for your Advanced Diploma of Marketing and 1.5 years finishing your Bachelor of Management or Bachelor of Commerce at university. We have articulation agreements in place with universities across Australia including the University of Canberra.

To apply to study this course, click here now.